Street Style has hit the mainstream in the last few years with famous blogs attracting millions of daily readers.
Big brands have been pulled in by the lure of street style's cred appeal amongst the young fashion obsessed.
But documenting street style is nothing new.
Bill Cunningham (now in his 80s) is a New Yorker who for the past 50 years has been cycling around Manhatten taking pictures of fashion on the streets for magaiznes and papers including the New York Times, for which he provides two popular weekly colums called "On the Street" and "Evening Hours."
Last year a documentary looking at Bill's passion was released in the US and it's been getting reviews here in the UK in the last few weeks. Here's the trailer:
