We are witnessing the rise of celebrities promoting causes.
Jamie Oliver (with his school dinners campaign) is the current white knight of British food. But Gordon Ramsey is fighting back by supporting the comeback of the sunday lunchtime.
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New Ad Space
This is an inspired low cost and effective new ad space.
It's a personal ad stamp that was created by the popular nightclub Enigma (part of the Marriott in India). It's to advertise the services of cab companies and communicate a don't drink and drive message.
Language School
I saw this sign for a language school at the weekend.
Not sure I'd want to study there.
Do you follow?
This is an interesting response to the monopoly that the iPod holds over the MP3 market.
I've seen this ad a few times on the tube and it really cut-through with me. I was intrigued and had a look at their website. It uses political language like manifesto and propaganda. It calls for 'all free thinkers' and offers this product as an alternative; this product being the new SanDisk Sansa e200.
Interestingly, it's taken the iconic advertising for the iPod and subverted it. Everything about this campaign is rebellious and shouts attitude with a capital A.
It's a more than credible attempt to overthrow the power of the iPod and it should be a campaign that'll grow, keep people intrigued and continue to re-mix popular culture.
Nice work.
East End Letters
If you live in the east end of London like I do you might have spotted these graffiti influenced letters displayed in restaurant and shop shutters for miles around.
I love them; they add a touch of style and colour to the streets and look great in the day and at night.
I had thought that they must have been by the same artist and found that Dave Gorman (the comedian) had spotted them a while ago and managed to find all 26 letters of the alphabet. He found out that they're by the graffiti artist called Eine.
If you're ever passing an east end street check them out.
